According to a report from New Frontier Data, the U.S. legal cannabis market is expected to grow at a compound annual growth rate (CAGR) of 14.7% to USD 25 Billion by 2025. The market can be segmented into medical cannabis and recreational cannabis and the demand for medical cannabis continues to increase. The report projects that the medical market is set to grow from USD 5.1 Billion in 2017 to USD 12.5 Billion by 2025, with a GAGR of 11.8%, while the recreational market is projected to grow at a faster rate of 18.4% during the forecast period. The recreational market is also expected to have a value of USD 12.5 Billion by 2025. Giadha Aguirre De Carcer, New Frontier Data CEO and Founder explaines, “Across the globe, we have seen massive expansion as more than 50 countries are legalizing or decriminalizing cannabis. However, the United States continues to lead the way in cannabis consumption in legal medical and adult use markets.” Koios Beverage Corp. (OTC:KBEVF), New Age Beverages Corporation (NASDAQ:NBEV), Level Brands, Inc. (NYSE:LEVB), Emblem Corp. (NASDAQ:EMMBF), VIVO Cannabis Inc. (OTC:VVCIF)
Cannabis product categories are becoming more diverse. In a report by Bloomberg Erik Knutson, founder and CEO of cannabis-infused drink manufacturer, Keef Brands, explained, “I think eventually the drinks sector will be the largest edibles sector… People don’t get together and eat slices of a brownie. It’s not social. Sipping on drinks is what we know–you get together and you drink.” In 2018, soda sales have hit a 30-year low as consumers flee for healthier drinks, according to Bloomberg.
Koios Beverage Corp. (OTC:KBEVF) is also listed on the Canadian Stock Exchange under (CNSX:KBEV.CN). Earlier last week, the Company announced that it has, “the world’s first cannabis infused nootropic beverage is scheduled for release in November. The new product will be a collaboration with the Company’s partner Keef Brands, a division of CanCore Concepts Inc. (CanCore), and Koios’ wholly owned subsidiary Cannavated Beverage Corp. Cannavated was formed specifically to license the nootropic formulas to other companies working in the area of cannabis-infused beverages.
Keef Brands will manufacture, market and sell a line of beverages that are not only infused with THC, but also contain the nootropic supplements from the Koios line of brain enhancing functional beverages. The resulting product will be the first in the world to combine cannabis infusion with nootropic supplements that enhance the consumer’s mental acuity.
Keef Brands has the exclusive rights to the Cannavated nootropic formula for Colorado, with the option of expanding the licensing agreement throughout the U.S., provided it complies with all rules and regulations in the markets where cannabis has been made legal.
‘We first announced this joint development project in early September, and we’re very pleased to be able to announce this ground-breaking cannabis beverage will be available in Colorado in November,’ said Koios Chief Executive Officer Chris Miller. ‘This is also the first product we are releasing through our partnership with Keef Brands, one of the world leaders in the cannabis beverage industry.’
Gross profits from sales – after calculating the overall Cost of Goods Sold (COGS) – will be split evenly between Cannavated and Keef Brands. The non-carbonated cannabis beverage will be high in cannabidiol – better known as CBD – but will also contain THC, which is the psychoactive ingredient in the cannabis plant. This initial product will contain four parts CBD to one part THC, with 20 milligrams of THC in a 12-ounce can.
Cannavated was formed as a separate company that licenses its proprietary nootropic formulations to companies that independently research and produce cannabis-infused beverages. Keef Brands, through its network of licensed manufacturing partners, is among the world’s largest producers and distributors of cannabis beverages, and is the leading producer in Colorado by volume, where both companies are located.
‘This partnership allows us to introduce a very exciting and very unique product to the cannabis market,’ said Keef Brands Chief Operating Officer Travis Tharp. ‘Cannavated is a market leader in the area of mind-enhancing, nootropic beverages, and we feel combining our areas of expertise has allowed us to provide our customers and distributors with a product no other producer can currently match.’
Initial distribution of the new cannabis beverage will be limited to the State of Colorado, but will expand to other jurisdictions in the US once the two companies can be assured production will meet demand.”
New Age Beverages Corporation (NASDAQ:NBEV) is a Colorado-based healthy functional beverage company that was created over the past two years with the combination of Búcha Live Kombucha®, XingTea®, Coco-Libre®, and Marley®, to create a one-stop-shop solution for retailers and distributors providing healthier beverages in the disruptive growth segments of the USD 1 Trillion non-alcoholic beverage industry. New Age Beverages Corporation recently announced that it intends to debut its portfolio of CBD infused beverages at the upcoming North American Convenience Store show (NACS) to be held at the Las Vegas Convention Center on October 7-10th, 2018. Zach Ross, Marley Marketing Manager at New Age commented, “We believe we have developed unique consumer insights and accessed superior technology in CBD-infused beverages over the past year, and we are excited to share those insights with key retail partners. We believe we are in a position to bring national leadership to this emerging growth segment, and intend to launch the most efficacious and safe CBD-infused products for consumers, with the most responsible marketing and education to a segment that has potential to be transformative to healthy functional beverages.”
Level Brands, Inc. (NYSE:LEVB) is an innovative marketing and licensing company that provides bold, unconventional, and socially responsible branding for leading businesses. Level Brands, Inc. recently announced, through its licensing agreement with Isodiol International, Inc., the online launch of five new cannabidiol (CBD) products under the kathy ireland® Health & Wellness brand. “It’s very exciting to be at the forefront of the CBD industry, as we educate families about the power of CBD without THC,” states Kathy Ireland, Chairman Emeritus and Chief Brand Strategist of Level Brands. “We continue to believe that the CBD industry will see enormous growth over the next decade on a global scale. Recently, the Brightfield Group reported that the global market for CBD could top USD 22 Billion in the next four years. If passed, the 2018 Farm Bill which includes the Hemp Farming Act of 2018, will remove hemp as a designated controlled substance thereby legalizing the crop under federal law, which will allow CBD to be legally sold in all 50 states. The passage of the 2018 Farm Bill, which would replace the 2017 Farm Bill which expires on September 30th, 2018, would be a significant positive development for the industry.”
Emblem Corp. (NASDAQ:EMMBF), through its wholly-owned subsidiary Emblem Cannabis Corporation, is a fully integrated licensed producer and distributor of medical cannabis and cannabis derivatives in Canada under the Access to Cannabis for Medical Purposes Regulations (ACMPR). Emblem Corp. and GreenSpace Brands recently announced a strategic partnership to develop and commercialize cannabidiol (“CBD”) infused health and beauty products for the expected adult-use cannabis market. This groundbreaking partnership unites a highly-regarded consumer packaged goods (“CPG”) company with one of Canada’s most trusted licensed producers of medical cannabis. The partnership will leverage GreenSpace’s expertise in consumer brand development and distribution to launch products infused with Emblem’s CBD extracts across a number of verticals including beauty, health and wellness, supplements, food and beverage. Each approved product will indicate it is “Powered by Emblem” to signify Emblem’s involvement. Expansion into edibles and consumables using cannabis CBD extracts will move forward when these additional products are permitted under applicable regulations, expected in 2019. Any CBD products will be produced and marketed in accordance with applicable Canadian laws and regulations.
VIVO Cannabis Inc. (OTCQX:VVCIF), based in Napanee, Ontario, is recognized for trusted, high-quality products and services. VIVO Cannabis Inc. (formerly known as ABcann Global Corporation) recently announced the launch of Lumina, an adult-use cannabis brand and product line designed with health & wellness in mind. The oils can be taken on their own, mixed with food or drink, or used in cooking or baking. Generally, while the effects of cannabis-infused oils take longer to surface, they last longer than combustible methods of delivery. In some personal wellness programs, they are used for a sense of serenity and relaxation, while others report increased mental clarity and focus. Lumina was developed to be a health and wellness brand dedicated to non-combustible formats of cannabis and future innovations in the wellness space. Fostering a mind-body connection, Lumina products – expected to be available when the adult-use recreational cannabis market opens to Canadians on October 17th, 2018 – will be produced in small batches at VIVO’s state-of-the-art, ISO 9001 certified facility. Lumina Oils, the first product group in the Lumina line, will come in three formulations to satisfy a variety of needs. “Lumina is the third entry in ABcann’s [now named VIVO Cannabis Inc.] growing lineup of cannabis brands, joining Beacon Medical and FIRESIDE in our premium portfolio,” says Barry Fishman, Chief Executive Officer. “Our extensive experience growing premium cannabis, emphasis on quality, and dedication to an exceptional consumer experience can be seen in the superior products we deliver.”
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